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The ad agency WDP was asked to develop a new communications platform for Vestas, and the result was “No. 1 in Modern Energy”. The problem was that when the phrase was combined with the company’s old logo (shown in grey beneath the outline), it just didn’t seem believable.


The ad agency WDP was asked to develop a new communications platform for Vestas, and the result was “No. 1 in Modern Energy”. The problem was that when the phrase was combined with the company’s old logo (shown in grey beneath the outline), it just didn’t seem believable.

